Web Analytics & Call Tracking

You Think Your Website's Working Fine. But How Do You Know?

A web analytics report, part of the WSI Advantage, allows you to formally weigh your website’s performance capacity.  Key components to measure:

• Unique visitors
• Clicks
• Engagement
• Bounce Rate
• Time on Site
• Pages Viewed
• Geography of Visitors
• Conversions

...and almost anything else you could wish to know! Just contact us and ask for one!

Understanding the Measurements

Even if you have already dabbled in web analytics and Google stats, you may not know how to best make sense of the data that comes back.  If you are feeling overwhelmed, your WSI Internet Consultant can help you become a more competent and competitive business owner.  We’ve been helping small to medium-sized business owners become more successful with their internet marketing strategies with these reports for years.

Conversion Reports

The most important data is how many of your website visitors converted into qualified sales leads? What percentage of people visiting the site completed your online contact form to request a quote? Do you track phone calls from your website? At a minimum the business owners we deal with receive at least twice as many phone calls as email requests, in some cases about 90% of their contacts come by phone. So how do you measure that? WSI Milton provides a unique toll free number for your website. It is the only number on your site and no extra phone equipment needs to be set up at your office – it simply forwards right into your local number.

Every month you receive a report – how many calls did you get from the website, how long was each call, which number called. Now you and WSI Milton can both measure how successful your internet marketing strategy really is.

With WSI’s help in web analytics, you can have access to important information, and the ability to interpret it, so that you’ll know for sure that your site is reaping an Return On Investment.  Ready to discover the WSI Advantage?  Request a free consultation, or reserve a seat at the next seminar.