Text Message Marketing: A Great Opportunity to Connect with Your Customer
As we move into the future text message marketing has become the newest version of email marketing. The opportunity to connect with your customer through text message marketing is significant right now, because:
- 95% of text messages are opened and read, a much higher percentage than emails
- Emails are read within 48 hrs
- Text messages are read within 4 minutes
- You can reach more people with text messages!
- Internet Reach: 1.7 Billion
- Mobile Reach: 4.8 Billion
How Does Text Message Marketing Work?
For an example of how text message marketing works simply.
How Can You Use Text Message Marketing?
Here are a few examples of how you can use text message marketing for your business:
Single or Multi Location Retail/Restaurant
- Use a different word for each location so you can target your market
- Location x is slow Monday night: “Be a hero today. Pick up a large one topping pizza for only $4.99. Expires today at 8pm”
Doctor, Dentist, Spa, Salon
- Can we text you a reminder of your next appointment?
Reminding clients of their next appointment is an easy change to the back end administration of your website and takes only a few seconds to input.
Text message marketing can help you to:
- Save staff resources and time
- Increase show rates (people read text more quickly than accessing voice mail or email)
Hotel Check In
- Can we have your mobile number for concierge notices?
- Security broadcasts
- Advertise hotel services/specials (dry cleaning, restaurant)
Contact WSI today for a complimentary consultation or attend one of our free seminars to learn more about how you can connect with your customers and increase business using text message marketing.